Business Development Insights
Insights & Resources from the Experts at GrowthLogik
05-29-2025
What happens when your rainmakers retire?
For many CPA firms, the top 5% of partners drive 80% of the growth.
These high-performers don’t just bring in revenue – they’ve built trust with clients over decades. They connect insights across service lines. They know how to create growth opportunities, and even make it look easy even though it’s anything but.
But here’s the problem…
05-21-2025
Busy Season Is Over. Hunting Season Is On.
The returns are filed. The pressure’s off. But for growth-minded firms, this isn’t the time to slow down — it’s the time to hunt.
And not just for new clients — but for new opportunities to serve, deepen relationships, and give your team reps in business development.
Here’s where to focus…
04-16-2025
10 Ways to Use AI to Drive Growth
AI isn’t just the future of business development – it’s the fastest way to get better at it right now, and the smartest teams are already using it to gain an edge.
If you’re in a CPA, consulting, or advisory firm, you’re not selling a product. You’re selling trust, expertise, and relationships. And tools like ChatGPT can help you build all three—faster and with less friction.
04-09-2025
Is It Time to Bring in a Fractional Growth Officer?
For many small and mid-sized CPA, advisory, and consulting firms, the answer is… everyone and no one.
When firms hit a transition point—whether that’s new leadership, M&A, shifting markets, or just the realization that the same old growth playbook isn’t cutting it—it’s time to bring in a Fractional Growth Officer.
03-26-2025
What a ZZ Top Concert Taught Me About Biz Dev
For many small and mid-sized CPA, advisory, and consulting firms, the answer is… everyone and no one.
When firms hit a transition point—whether that’s new leadership, M&A, shifting markets, or just the realization that the same old growth playbook isn’t cutting it—it’s time to bring in a Fractional Growth Officer.
03-19-2025
Staying Independent Doesn’t Mean Standing Still—What’s Your Firm’s Growth Plan?
Mergers and acquisitions have dominated the conversation in the accounting and advisory world over the last few years. With the top 20 firms aggressively expanding—both through M&A and organic growth—competition is fiercer than ever.
For mid-market firms, this creates a crossroads: Adapt and grow, or risk being left behind.
03-11-2025
When Marketing + Biz Dev Align, Firms Thrive
Let’s clear up a common misconception that many Accounting & Advisory firms have: the difference between business development and marketing.
Many firms confuse these two functions and the distinction between them is essential to driving growth.
Marketing is your brand, your content, your campaigns — it’s all about building awareness and generating interest.
03-03-2025
Stop Waiting. The Busy Season Is the Best Time for Growth
Let’s clear up a common misconception that many Accounting & Advisory firms have: the difference between business development and marketing.
Many firms confuse these two functions and the distinction between them is essential to driving growth.
Marketing is your brand, your content, your campaigns — it’s all about building awareness and generating interest.
02-22-2025
From Average to Amazing: Elevating Your Accounting Firm Amidst Industry Disruption
The accounting industry is evolving fast—talent shortages, emerging technologies in AI, governance shifts and more. Is your firm ready to elevate from average to amazing? Check out my article with Tony Cord, MBA on the 7 strategies you need to future-proof your accounting firm today.
Do you need business development functions that create predictable, profitable growth?
Let’s talk.
Click the link below to schedule a time to learn how we can help drive real, sustainable growth in your organization.